Getting to Plan B: Breaking Through to a Better Business Model

Getting to Plan B: Breaking Through to a Better Business Model Review


You have a new venture in mind. And you've crafted a business plan so detailed it's a work of art. Don't get too attached to it.

As John Mullins and Randy Komisar explain in Getting to Plan B, new businesses are fraught with uncertainty. To succeed, you must change the plan in real time as the inevitable challenges arise. In fact, studies show that entrepreneurs who stick slavishly to their Plan A stand a greater chance of failing-and that many successful businesses barely resemble their founders' original idea.

The authors provide a rigorous process for stress testing your Plan A and determining how to alter it so your business makes money, solves customers' needs, and endures. You'll discover strategies for:

-Identifying the leap-of-faith assumptions hidden in your plan

-Testing those assumptions and unearthing why the plan might not work

-Reconfiguring the five components of your business model-revenue model, gross margin model, operating model, working capital model, and investment model-to create a sounder Plan B.

Filled with success stories and cautionary tales, this book offers real cases illustrating the authors' unique process. Whether your idea is for a start-up or a new business unit within your organization, Getting to Plan B contains the road map you need to reach success.

Title:Getting to Plan B: Breaking Through to a Better Business Model
Edition Language:English

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    Some Testimonial About This Book:

  • Herve

    It’s the second book I read from Randy Komisar (after the Monk and the Riddle) and I have to admit I preferred his first book even if Getting to Plan B is quite good too. I might have been slightly ...

  • Bartosz Majewski

    Great book that adresses an issue with most business plans - 90% of them never work. And 10% that actually work did not worked like they were planned in the first place. Highly practical. Must read fo...

  • Amit

    Good book with lots of examples. You can 90% by reading the first couple chapters and skimming the rest.Notes:Your First Plan Probably Will Not WorkThe research on new products success and failure ind...

  • Jose Papo

    A very good book about how to discover your business model.The most interesting and different idea I found in the book is the one about learning from other companies (actual or historic) to help find ...

  • Tobias Taylor

    EASILY THE BEST BUSINESS BOOK I'VE READ.The book is even more useful than its title suggests. Yes, it does cover adapting your business plan when you realise that your original plan was off-course. Ho...

  • Jesus Zarate

    Si tu negocio está estancado, quizá este libro te pueda ayudarExcelente libro, te da ejemplos de cómo algunas de las empresas más reconocidas pasaron de ser una empresa normal a una súper empresa...

  • Navid Baharlooie

    It’s a great book if you’re new to startups and need some frameworks for stress testing your ideas and assumptions, or if you need an introduction to the key financial drives in every business mod...

  • Franco Arda

    Ordering this book was a no-brainer.Every (would be) entrepreneur who has enjoyed reading Randy's ,Goodbye Carrier, Hello Success` knows Randy`s wisdom for entrepreneurs. It'd call him the ,Zen Entrep...

  • Franco Arda

    Ordering this book was a no-brainer.Every (would be) entrepreneur who has enjoyed reading Randy's ,Goodbye Carrier, Hello Success` knows Randy`s wisdom for entrepreneurs. It'd call him the ,Zen Entrep...

  • Nithya Nagarathinam

    Not for one sitting.I wonder if there is a point beyond which we become too impatient for books styled like lectures, albeit with tons of case studies. Two chapters through, I have shelved it for now....